As seen on Joy Prime TV · GOtv 180 · DStv 281
A First-of-Its-Kind Platform for Ghana's Construction Industry.
The Build Project is an industry-driven television platform that follows one real renovation from start to finish, bringing engineers, contractors, suppliers, financial institutions, and insurance providers together around a single project.
Rather than treating construction as a backdrop, the show puts the process itself — and the people behind it — at the centre of the story. It airs Saturdays on Joy Prime TV, part of the Multimedia Group, reaching viewers across GOtv, DStv, and digital platforms.
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Real project, start to finish
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Industry sectors represented
Sat
Weekly, on Joy Prime TV
The Flagship Build.
One real property. One real family. Every phase of the journey — documented, unfiltered, and broadcast Saturdays on Joy Prime TV.
The People Behind Every Build
Construction is a coordinated system of professionals. Each role contributes to how structures are designed, funded, and built.
The show exists to close the gap between expectation and reality in construction — showing what actually happens on site.
— Executive ProducerWhy Brands & Homeowners Choose This Platform
Primetime national reach
Broadcast across Joy Prime TV, GOtv, DStv, and digital platforms.
Product-in-story integration
Brands appear inside real construction environments, not staged ads.
Built on trust, not hype
Real projects followed from start to finish — including real challenges.
How The Build Unfolds.
From first walkthrough to final reveal — five stages, filmed as they happen.
The homeowner’s brief meets the architect’s assessment. Budget, land, and ambition are laid on the table before a single block is laid.
Architectural drawings, structural sign-off, and material selection — the decisions that shape everything downstream.
Suppliers, financiers, and insurers step in. Every product used on set is one a viewer can actually go and buy.
Contractors execute on site under engineering supervision, with progress and setbacks both captured on camera.
The finished space is unveiled to the family, and the full journey airs to a national audience on Joy Prime TV.
What People Are Saying.
Watching our own build unfold on national TV, mistakes and all, gave other families the confidence to trust the process too.
Featured Homeowner
Season One Build
Our products were shown being installed on a real site, in real conditions. That kind of proof is worth more than a billboard.
Partner Brand
Building Materials Supplier
It's rare to see a contractor, an engineer, and a bank sit at the same table on camera. That's exactly the transparency this industry needs.
Industry Professional
Construction Consultant
On Site, On Camera.
Common Questions.
Ready to Build Your Story?
Whether you want your project featured or your brand woven into the next build, tell us where you fit in.